Web Videos

The following is how to best deliver HTML5 videos for web.

Compression Software

Use this to condense your videos to optimized web-ready MP4s.


It does a great job. You don’t have to know anything about videos with that tool. You just drag and drop into the panel, and select "Format -> Video -> MP4."

Bitrate Explanation

If you are using another system to control video compression, keep in mind the goal is to optimize around 1200 kps (or 1.2-ish megs per second). You can vary a bit, but if you have 1.2 megs is your bitrate, all will usually be well. Go too much larger and you start getting into buffering issues.